Conversion Optimization Strategist
Hello and welcome.
Professionally, I am a Minnesota-based conversion rate optimization strategist passionate about improving bottom lines, all things digital marketing and shaping corporate culture. I’m experienced in conversion optimization, content strategy, social media marketing, email marketing and many other things. I currently work with large colleges and universities across the country at Collegis Education where I lead our conversion rate optimization testing and content strategy activities while also speaking at higher education and digital marketing conference around the country each year. But I also love working with small business owners to help positively impact their businesses. As the son of a small business owner, I grew up with the understanding that working hard and putting people first is something that you do no matter what. If you’d like to learn more working with me for a side project. Please check out: Content Startups. I’m also on the board of directors at MnSearch as the content marketing director where I enjoy helping other digital marketers learn and grow as professionals.
Personally, I’m a husband, a father (three times over), and christ follower who is constantly learning new things and trying to evolve to be the best I can be. I’m also very competitive, so if you want to challenge me to a game of hoops or hand of poker; you better bring it. I also enjoy staying active, it doesn’t matter if its 6 a.m. morning basketball game or 100+ mile bike trip; I’m in. But all in all, I’m down to earth and love connecting with new people.
Things I’ve Accomplished Over the Last 30 Years
From the Blog
I’m very excited to announce that I will be speaking at SMX West, a search marketing conference in San Jose this March! SMX holds conferences all around the world and does a fantastic job providing incredibly valuable information for all levels of marketers as...read more
As your interest in becoming an entrepreneur grows it’s important to realize that you will go through many ups and downs along the way. If becoming an entrepreneur is something you want bad enough then you will need to learn how to persevere in order to find success....read more
User experience is a critical element for any webmaster to be aware of. Providing a quality user experience especially to first time visitors is vital to ensuring repeat visits and increased traffic to your site. Using social media can improve user experience if you...read more